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Exploring NFTs: Products Over Investments in the Digital Age

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Chapter 1: Understanding NFTs

The current discourse surrounding NFTs raises an important question: Are they truly a bubble? While many speculate about the sustainability of this trend, individuals continue to purchase NFTs at an astonishing rate. Personally, after exploring platforms like OpenSea, I find little that intrigues me. Although there are impressive pieces available, none resonate with my personal taste—perhaps because I'm not deeply embedded in the social circles that embrace them.

Despite my lack of enthusiasm for purchasing NFTs, I remain supportive of the technology behind them. As I reflect on my indifference towards the NFT phenomenon, I recognize a few key reasons for my stance.

Section 1.1: NFTs as Unique Products

It’s a misconception to claim that NFTs don’t generate revenue. Creators like Yuga Labs, behind the Bored Ape Yacht Club, have seen significant financial success—boasting a staggering $182.4 million in sales over just a week. However, for many NFT buyers, realizing a profit remains elusive.

The distinction between asset appreciation and actual cash flow is crucial. Consider how Elon Musk briefly surpassed Jeff Bezos as the world's wealthiest individual: it was primarily due to the rise in Tesla’s stock price and his cryptocurrency investments. I define an investment as something that yields cash returns, and currently, NFTs do not provide this for their holders.

Thus, NFTs should be recognized as products. They serve as unique collectibles, intended for personal enjoyment rather than as a source of income.

Section 1.2: The Illusion of Scarcity

The allure of NFTs lies in their perceived rarity—each one is marketed as a unique item. Take the Bored Ape Yacht Club, for instance, which consists of only 10,000 NFTs. However, owning one raises a compelling question: Are you truly possessing a unique piece, or merely a label from the Bored Ape Yacht Club?

Consider this: does the fact that Paris Hilton owns a Bored Ape diminish its appeal for you? Shouldn’t NFTs represent a rebellious stance against mainstream culture? While each NFT is technically scarce, their uniqueness often hinges on your social network rather than your individual ownership. This perspective sheds light on why Jack Dorsey's First Tweet NFT fetched $48 million, yet later attracted only a $280 offer.

Chapter 2: The Market for NFT Merchandise

An argument for NFTs as worthwhile investments is the freedom to use them for merchandise without restrictions. However, one must ask: who genuinely wants to buy a t-shirt adorned with an Ape?

After encountering a few Bored Apes, they start to lose their novelty. To draw a somewhat absurd comparison: after meeting a variety of people from a particular background, each individual becomes less intriguing over time. Unless your NFT is exceptionally remarkable, the market for such merchandise might be limited to friends and family.

Conclusions

Owning an NFT isn’t inherently negative. Numerous talented artists invest time and creativity into producing captivating pieces. However, the real danger lies in viewing NFTs as investments.

Currently, the art world doesn’t equate NFTs with the scarcity of renowned works like those of Van Gogh. Instead, NFTs primarily symbolize status within niche communities. Ultimately, the question remains: does it even matter if you're part of that community?

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